Professional Background

Experienced & Insightful

April 2013 - April 2019

Dastmalchi LLC
Chief Revenue Officer

Co-founder responsible for the strategic planning and building of the eCommerce infrastructure, demand generation model, retail distribution and teams to execute against the vision and goals of the enterprise.

• Created and managed revenue operations from start-up in 2013 through $36.5 Million for FY 2018.

• Established eCommerce ecosphere for six internally developed brands on Shopify Plus with Ingram Micro as 3PL partner; transacting 400,000 transactions annually; fulfilling globally.

• Managed $8 Million annual marketing budget; delivering 387,000 new customers at $15.45 CPA in 2018

• Earned inline retail distribution with Target, Free People & Anthropologie; private label inline distribution with CVS and DSV distribution with Walmart, Bed Bath & Beyond, BJ’s Wholesale, Nordstrom Rack, Best Buy, HSN and multiple other accounts.

• Created Vendor and Seller relationships with Amazon in USA, Canada, Australia, United Kingdom, France, Germany, Italy & Spain; scaling to $8 Million annual revenue in 2018.

April 1997 - October 1998

Business Intelligence Group
Chief Operating Officer

Co-founder responsible for the strategic planning and building of corporate infrastructure and team for the enterprise’s cooperative marketing programs for dentists and chiropractors; serving 1,000+ practices.  

• Created, scaled and managed client marketing and acquisition team; building practice infrastructure to support revenue growth of the enterprise’s cooperative marketing programs.

• Established customer service department leveraging the Zendesk platform; staffing internally and through outsourced partners.

• Built technology infrastructure leveraging Magento and Salesforce.com

• Managed FP&A, P&L and Cash Flow

January 2008 - September 2009

Inkor Communications
Chief Operating Officer

Co-founder responsible for the organizational planning and building of sales, customer service and back-office support for a direct-response client acquisition agency serving the legal community in the areas of debt consolidation, bankruptcy and mortgage modification.  

• Recruited, trained and managed 93-person sales team; establishing management structure, KPI’s, sales process and CRM system to facilitate growth.

• Established customer service department and back-office support team for attorney clients; leveraging Encompass CRM and creating digital document storage platform.

• Developed and implemented HR policy for 200+ team member agency.

January 2007 - December 2007

Newport Satellite Group
New Business Development

A Dish Network Master Agent 

• Planned and oversaw new business initiatives

• Created and developed new markets to improve sales

June 2005 - December 2006

Mi Agente Mortgage
Vice President, Operations

• Identified and implemented a new loan origination platform and CRM resulting in a 7-day reduction of origination to funding time.

• Managed loan processing, underwriting and loan funding departments for brokerage.

• Directed all Human Resources functions; including recruiting, training and policy governance.

October 2001 - May 2005

Quantum Wireless Network
Operations Manager

​Authorized Reseller for WorldCom Wireless, Sprint, AT&T Wireless, T-Mobile & Verizon

• Managed strategic call center partnerships in Santiago, Chile

• Managed activations and logistics

• Managed carrier relations

June 1997 - June 2001

Living Proof Tabernacle
Founder and Senior Pastor

A non-denominational Christian church in Sanford, Florida focused on meeting the physical, emotional, and spiritual needs of the community.