
Professional Background
Experienced & Insightful
April 2013 - April 2019
Dastmalchi LLC
Chief Revenue Officer
Co-founder responsible for the strategic planning and building of the eCommerce infrastructure, demand generation model, retail distribution and teams to execute against the vision and goals of the enterprise.
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Created and managed revenue operations from start-up in 2013 through $36.5 Million for FY 2018.
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Established eCommerce ecosphere for six internally developed brands on Shopify Plus with Ingram Micro as 3PL partner; transacting 400,000 transactions annually; fulfilling globally.
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Managed $8 Million annual marketing budget; delivering 387,000 new customers at $15.45 CPA in 2018
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Earned inline retail distribution with Target, Free People & Anthropologie; private label inline distribution with CVS and DSV distribution with Walmart, Bed Bath & Beyond, BJ’s Wholesale, Nordstrom Rack, Best Buy, HSN and multiple other accounts.
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Created Vendor and Seller relationships with Amazon in USA, Canada, Australia, United Kingdom, France, Germany, Italy & Spain; scaling to $8 Million annual revenue in 2018.
April 1997 - October 1998
Business Intelligence Group
Chief Operating Officer
Co-founder responsible for the strategic planning and building of corporate infrastructure and team for the enterprise’s cooperative marketing programs for dentists and chiropractors; serving 1,000+ practices.
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Created, scaled and managed client marketing and acquisition team; building practice infrastructure to support revenue growth of the enterprise’s cooperative marketing programs.
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Established customer service department leveraging the Zendesk platform; staffing internally and through outsourced partners.
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Built technology infrastructure leveraging Magento and Salesforce.com
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Managed FP&A, P&L and Cash Flow
January 2008 - September 2009
Inkor Communications
Chief Operating Officer
Co-founder responsible for the organizational planning and building of sales, customer service and back-office support for a direct-response client acquisition agency serving the legal community in the areas of debt consolidation, bankruptcy and mortgage modification.
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Recruited, trained and managed 93-person sales team; establishing management structure, KPI’s, sales process and CRM system to facilitate growth.
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Established customer service department and back-office support team for attorney clients; leveraging Encompass CRM and creating digital document storage platform.
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Developed and implemented HR policy for 200+ team member agency.
January 2007 - December 2007
Newport Satellite Group
New Business Development
A Dish Network Master Agent
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Planned and oversaw new business initiatives
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Created and developed new markets to improve sales
June 2005 - December 2006
Mi Agente Mortgage
Vice President, Operations
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Identified and implemented a new loan origination platform and CRM resulting in a 7-day reduction of origination to funding time.
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Managed loan processing, underwriting and loan funding departments for brokerage.
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Directed all Human Resources functions; including recruiting, training and policy governance.
October 2001 - May 2005
Quantum Wireless Network
Operations Manager
Authorized Reseller for WorldCom Wireless, Sprint, AT&T Wireless, T-Mobile & Verizon
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Managed strategic call center partnerships in Santiago, Chile
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Managed activations and logistics
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Managed carrier relations
June 1997 - June 2001
Living Proof Tabernacle
Founder and Senior Pastor
A non-denominational Christian church in Sanford, Florida focused on meeting the physical, emotional, and spiritual needs of the community.
Awards & Certifications
2017
MAP Presidential Award
Implementation of the MAP Management System™ throughout the organization; Significant improvement in company Vital Factors®, the critical elements that sustain business growth; Establishment of consistent, effective leadership that provides clear company direction; Reinforcement of company values through consistently "walking the talk"; and Demonstration of the overall, hard work of its executives, management and employees.
2012
MAP Presidential Award
Implementation of the MAP Management System™ throughout the organization; Significant improvement in company Vital Factors®, the critical elements that sustain business growth; Establishment of consistent, effective leadership that provides clear company direction;Reinforcement of company values through consistently "walking the talk"; and Demonstration of the overall, hard work of its executives, management and employees.
2010
Bronze Telly Award
The Telly Awards honors the very best film & video productions, groundbreaking online video content, and outstanding local, regional, & cable TV commercials and programs.
2019
Inbound Certified
HubSpot Academy Certification for:
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Inbound Sales
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Inbound Marketing
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Sales Enablement
2019
Shopify Partner
Certifications include:
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Product Fundamentals
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Business Fundamentals
2019
Google Certifications
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Google Analytics Individual Qualification
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Digital Sales Certification
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Shopping Ads Certification
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Google Ads Video Certification
Academic Background
World Harvest Bible College
Columbus, Ohio
Trinity Christian Academy
Deltona, Florida