Mike PonzilloJul 17, 20193 minSearch & Explore MomentsYou will be premature in your marketing or sales presentation if you are solving a problem that people are not sure that they have.
Mike PonzilloJun 21, 20194 minIs your company sales enabled?Sales enablement takes place when your teams are aligned; marketing, sales, service and product working together.
Mike PonzilloJun 21, 20191 minGains vs. GrowthThere is a fundamental difference between growth and gains. Many efforts in an organization are focused on gains (in the name of growth)
Mike PonzilloJun 21, 20191 minTwo Fundamental AnswersDraw inspiration from those who are excellent at what they do, but focus on what makes you different.
Mike PonzilloJun 20, 20193 minScaling requires more than great marketingThe critical impact of forecasting and supply chain logistics for a DTC e-commerce business cannot be overstated.